As part of its missions, the Paris Convention and Visitors Bureau pursues a policy that consists of developing tourism in Paris that is adapted to everyone, of making it more attractive, and of making it easier for people with disabilities to come to Paris. In order to do this:
Do you want to grow your accessible tourism business? Do you want to understand more about the market of disabled people who travel? Do you want to create messages that resonate with them? This offer is for you.
European Network of Accessible Tourism partner, Martyn Sibley, has spent his whole professional life using digital marketing strategies to support disabled people. Having faced the many difficulties in this field he has co founded Disability Horizons, Accomable and Accessible Traveller (plus he's advised multiple travel, media, charity and technology organisations).
Now Martyn has teamed up with Pantou.org - The European Accessible Tourism Directory, to deliver a one-hour webinar on his top digital marketing tips. In only one hour you can gain a better understanding about:
In the past, travelling from point A to B could be a tiresome enough job, let alone traveling abroad.
Today, wheelchair users and other travellers with disabilities have the chance to travel overseas, set sail on a cruise or take a drive across country to Grandmother's house. However, disabled vacationers surely recognise that there'll still be additional challenges while travelling.
Mobile travel apps can significantly improve a travel experience for disabled travellers by providing information about accessible transportation, accessible city attractions, museum access guides, etc.
The problem is that both iOS and Android do not allow simple and intuitive search of travel apps for cities and countries.
In November 2015 Hotel “City” hosted a delegation from ENAT and took part in the 3rd International Conference "Accessible Tourism – for Social Inclusion and Economic Development" in Tbilisi, Georgia. The event was held under the auspices of the Tbilisi City Hall, with the support of the Georgian National Tourist Authority. It was organised by the NGO “Accessible Tourism Center PARSA”.
ENAT and NGO PARSA had previously held International conferences and training sessions in Georgia on the theme of Accessible Tourism, thanks to a grant from the European Commission’s EuropeAid programme.
Since Lonely Planet recommended Transylvania as one of the best places in the world to travel in 2016, Romania has become a travel destination on the bucket list of many tourists. As far as people with special needs are concerned, the question arising is: Has the travel and leisure industry in Romania adapted to this growing market? The answer is yes, Romania has changed in mentality and some of the tourism logistics have improved. Yet, accessible tours should be made with the support of local travel companies.
Pantou: Martyn, what do you do for a living – how would you describe yourself?
Infographics are on an upward trend on TV and media, but often not accessible to visually impaired readers. It is therefore important to keep alternative formats in mind
The EU-Funded Vocational Training Project, APP TOUR YOU, aims to give managers of small and medium-sized tourism businesses the know-how and skills to develop accessible offers and experiences for their customers by improving their management practices, customer care, information and their facilities.
Magnus Berglund, Disability Ambassador at Scandic Hotels, a chain of over 230 hotels in the Nordic and Central European regions, speaks about access to Pantou Blog.